Search Engine Optimisation

Dec
15

UK Newspaper websites selling links to online gambling spammers… Again..

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Niall on December 15th, 2011

Despite the fact that selling paid links can hurt your search engine rankings, It seems that the Express group are selling BUCKETLOADS paid links.. to online gambling spammers. It’s not so long ago that other media / newspaper groups were caught, outed and punished for selling links. e.g. Bingoport is buying links on the Express [...]

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Blackhat SEO, Search Engine Optimisation 2 Comments »
Jul
27

Monster Cookie Law

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JasonWilliams on July 27th, 2011

[This is a Guest Post] New European laws for cookies have come into force in the UK, and threaten to pose a serious challenge to online businesses. The new EU Cookie Directive, or “Cookie Law” applies not just online publishers, but will also extend to gambling clients – flash games for casinos, poker clients for [...]

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Search Engine Optimisation, Technical SEO No comments »
May
12

How to Build a Free Leads / SEO Dashboard Using Widgets, RSS feeds and iGoogle

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Niall on May 12th, 2011

As an inhouse travel SEO managing multiple web-sites targeting specific regions, one of my goals is to assist staff my in-house content/copy-writing teams by providing them with tools which can provide real-time inspiration for content creation, as well as identifying invaluable organic link-dropping opportunities and potential sales leads. Creating a custom travel SEO/Leads dashboard for [...]

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Search Engine Optimisation, Travel SEO No comments »
May
3

Using Videos for SEO, Link-Building & Traffic Acquisition

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Niall on May 3rd, 2011

Videos offer excellent potential for link-building and traffic acquisition via organic SEO. With just less than 20% of searchers clicking on videos in universal search results pages, there is no mistaking how effective videos can be for online marketing, and how enticing they are to potential customers. On some occasions, Google may displays a block [...]

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Linkbuilding, Search Engine Optimisation No comments »
May
3

Technical SEO: Optimising Large Sites with Redirects & Page Expiry

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Niall on May 3rd, 2011

There are many scalability & SEO benefits of page removal on large sites. Here I look at some of the benefits and how to implement to preserve on-site SEO. Webmasters with large sites (10,000+ pages) need to consider many technical aspects related to indexation and crawling of their sites, especially as their sites grow. In [...]

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Search Engine Optimisation, Technical SEO, Wordpress SEO 6 Comments »